Tesla Has Slashed The Price Of Its Vehicles In Half Over Five Years, And It Could Do It Again
Tesla has managed to cut the price of its electric cars in half over five years, and it might do it again with its next-generation vehicle platform.
Much has been said of Tesla’s prices lately.
Despite its high prices, Tesla has attracted some non-luxury buyers over the years who have been willing to pay a premium to go electric, but it remains a luxury brand.
As a premium brand, the automaker competes primarily with other luxury brands like BMW, Mercedes-Benz, Audi, and Lexus.